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Freedom from Sexual Violence

Become a Sponsor

Although the day focuses on denim, Colorado Denim Day works to dispel myths about why sexual assault happens. It doesn’t matter what a woman or girl is wearing – be it jeans, yoga pants, a short skirt, or nothing at all – she does not deserve to be sexually assaulted. By participating in Colorado Denim Day, you can take a stand and say that women and girls should not have to restrict their lives in order to stay safe from sexual assault.

Colorado Denim Day is a virtual event that takes place at work, in communities, and on social media. You can support Colorado Denim Day by:

  • Becoming a Colorado Denim Day Sponsor. Click here to get information about sponsorship opportunities or click the button below to become a sponsor.
  • Organizing a Colorado Denim Day team at your place of business or community group. Click here to get information about coordinating a team.
  • Promoting Colorado Denim Day through your social media channel.

Connect with CCASA and Colorado Denim Day through social media using #ColoradoDenimDay2017 on:

It doesn’t matter what you’re wearing or doing. No one deserves to be raped.

Sexual assault is an issue that has gotten a lot of national and social media attention in the past few years, particularly when it comes to what women and girls wear and do.

There have been debates about whether or not women should wear yoga pants in public, stories about why girls can’t wear certain types of clothes to school because it is too districting for boys, and even judges excusing perpetrators’ behavior because, apparently, what clothing a woman decides to wear equals saying “yes” to sexual activity. Victims are also blamed for their assault because of what they were doing at the time, such as going to a party, bar or club, consuming alcohol or marijuana, going hiking alone, or even just walking down the street.

Rather than focusing the actions of the person who chose to sexually assault another person, these conversations serve to restrict women and girl’s activities and lives.  (Just Google “what women wear and sexual assault” or “victim blaming and sexual assault” and you’ll find a ton of stuff; some links are provided at the bottom of this page.)

We recognize that boys and men also experience sexual assault, and CCASA supports all victims regardless of their gender. In fact, research indicates that 1 in 2 women and 1 in 4 men in Colorado have experienced sexually violent crimes in their lifetime.

However, the ways in which media and society portrays and discusses sexual assault against women and girls differs from men and boys. Therefore, this campaign aims to address the myths that contribute to a culture of blaming women and girls for the assaults against them.

Here are just some of the recent stories that highlight the need for Colorado Denim Day:

http://www.theguardian.com/lifeandstyle/womens-blog/2014/feb/28/women-street-harassment-power-control-violence

http://www.cnn.com/2014/10/06/opinion/costello-provocative-clothes-dont-cause-rape/

https://www.washingtonpost.com/posteverything/wp/2016/04/13/why-dress-codes-cant-stop-sexual-assault/

http://www.theguardian.com/commentisfree/2016/apr/15/john-kasich-rape-comments-parties-alcohol-women

https://adventure-journal.com/2016/03/stop-telling-women-not-to-go-into-the-backcountry-alone/